How to choose the best VPN for you in 8 easy steps?

  • 6 minutes Read
  • 03 Oct 2023

Most people choose the wrong VPN! The best VPN for you isn’t necessarily the one with the most servers or the longest feature list. The most important factors are clear privacy practices, security technology, applications, performance, and limitations. If you are wondering how to choose such a VPN, these eight practical steps can help you make a more informed decision.

8 steps to choose the right VPN

1. Understand what a VPN actually does

Before comparing providers, understand what you are buying. A VPN creates an encrypted tunnel between your device and a VPN server. Your internet traffic then travels through that server before reaching websites and online services.

Remember that a VPN does not make you invisible online. Websites may still identify you through:

  • Account logins
  • Cookies
  • Browser fingerprinting
  • Device information
  • Information you voluntarily provide

2. Read the VPN privacy policy carefully

Many providers advertise a “no-logs” policy, but that phrase can mean different things. 

A VPN may not store browsing history while still collecting limited information for account management, diagnostics, fraud prevention, billing, or service maintenance.

Before subscribing, read the VPN privacy policy and check what the provider says about:

  • Browsing activity
  • DNS requests
  • Source IP addresses
  • Connection timestamps
  • Device information
  • Diagnostic data
  • Account details
  • Data retention
  • Third-party sharing

Independent audits can also provide useful evidence when they are recent, relevant, and conducted by a credible third party. Do not assume that a large “no logs” headline tells you everything you need to know.

3. Compare VPN speed realistically

Every VPN adds processing and routing because your traffic must travel through the VPN server.

That means VPN speed can vary depending on several factors:

  • Your original internet connection
  • Distance to the VPN server
  • Server congestion
  • VPN protocol
  • ISP routing
  • Device performance
  • Local network conditions

Be cautious of claims such as “zero speed loss” or “fastest VPN” unless they are supported by transparent and current testing. When possible, choose a service with a free trial, free plan, or refund period so you can test performance on your own devices and network.

4. Check useful server locations

A larger network may offer more options, but total server count doesn’t automatically determine quality. When comparing VPN server locations, ask a simpler question:

Does the provider have servers where you actually need them?

Nearby servers often provide lower latency and better connection performance than distant ones, though results depend on network routing and congestion.

Travelers may want access to servers in the regions they visit most often. Remote workers may care more about reliable locations near their normal business infrastructure.

Some VPN companies use physical servers, virtual server locations, or a combination of both. Neither approach is automatically bad, but the provider should clearly explain how its infrastructure works.

5. Check protocols and security features

A trustworthy VPN should use modern, established security technologies.

Common VPN protocols include:

  • WireGuard
  • OpenVPN
  • IKEv2/IPsec
  • Other securely implemented provider-supported protocols

More protocols do not automatically mean better security. What matters is whether the available protocols are actively maintained, appropriately configured, and supported on your devices.

Useful security and privacy features may also include:

  • VPN kill switch
  • DNS leak protection
  • IPv6 handling
  • Split tunneling
  • Automatic connection options
  • Secure DNS handling

A kill switch can help prevent traffic from unexpectedly switching to the normal internet connection when the VPN disconnects. Split tunneling can add flexibility by letting selected traffic use the VPN while other traffic uses the regular connection. Evaluate security as a complete system rather than by looking at a single encryption number.

6. Make sure the VPN is easy to use

A technically capable VPN is less useful if the app is hard to use.

Before paying, check whether the service supports your main devices, such as:

  • Windows
  • macOS
  • Android
  • iOS
  • Linux
  • Smart TVs
  • Other supported platforms

Also consider how many simultaneous connections the subscription allows.

The VPN application should make everyday tasks straightforward:

  • Connecting and disconnecting
  • Choosing an available server
  • Changing protocols
  • Checking connection status
  • Managing security settings
  • Getting help when something goes wrong

Regular application updates are another positive sign because operating systems, security requirements, and network technologies change over time. For many users, simple and reliable software is more valuable than dozens of advanced settings they will never use.

7. Compare price with actual value

Price matters, but the cheapest service is not automatically the best deal. Free VPNs and paid VPNs can use very different business models.

A legitimate free tier may be funded by paid subscriptions and include restrictions such as:

  • Fewer server locations
  • Monthly data limits
  • Fewer features
  • Limited device connections
  • Reduced support

Paid plans usually offer broader access, but a higher price doesn’t automatically mean better privacy or security.

When comparing subscriptions, check:

  • Monthly price
  • Total long-term cost
  • Renewal price
  • Refund policy
  • Free trial availability
  • Included features
  • Device limits
  • Customer support

Long-term plans often advertise a low monthly equivalent, but you may need to pay the full amount upfront. The best value is the plan that gives you the features you need at a price you are comfortable paying.

8. Research independent VPN reviews

Before subscribing, read several VPN reviews rather than relying on a single comparison website.

Reviews can help reveal:

  • Application problems
  • Customer support experiences
  • Performance differences
  • Billing complaints
  • Privacy concerns
  • Reliability issues
  • Changes after software updates

Check multiple sources, including technology publications, app stores, user communities, and, where appropriate, independent security researchers.

Some VPN comparison websites earn affiliate commissions when readers purchase a service. That does not automatically make the review unreliable, but transparent disclosure is important. 

Also pay attention to review dates. VPN apps, pricing, server networks, ownership, features, and policies can change. A review written several years ago may no longer accurately represent the current service.

Independent security audits, technical documentation, and the provider’s privacy policy can provide additional context beyond star ratings.

Questions to ask before buying a VPN

Before subscribing, ask yourself:

  • Why do I need a VPN?
  • Which devices will I use?
  • Which server locations matter to me?
  • Is the privacy policy clear?
  • Does the VPN support modern protocols?
  • Is there a reliable kill switch?
  • How many devices can connect?
  • Can I test the service first?
  • What does renewal cost?
  • Is customer support available when I need it?

Your answers will help you choose the right VPN more effectively than simply searching for the provider with the longest feature list.

Avoid unrealistic VPN claims

Be cautious when a VPN promises:

  • Complete anonymity
  • 100% security
  • Impossible-to-track browsing
  • Protection from every hacker
  • Guaranteed maximum speed
  • Protection from all malware
  • Permanent access to every online service

A responsible VPN provider should clearly explain both the benefits and limitations of its service.

Final thoughts

Choosing a VPN becomes much easier when you focus on your real needs rather than advertising claims. Start by understanding what a VPN does. Then review the provider’s privacy policy, test performance, check useful server locations, evaluate security features, confirm device support, compare pricing, and research independent reviews.